Bentley at Diaoyutai State Guesthouse — Bentley Mulsanne EWB China Launch (2016)

Diaoyutai State Guesthouse in Beijing hosted the China launch of the Bentley Mulsanne Extended Wheelbase, with a reception, reveal and state-banquet-style dinner in Fangfei Garden.

The venue

Diaoyutai State Guesthouse is a walled state guesthouse complex in western Beijing, made up of guest buildings, gardens and formal banquet halls. It is normally used for state receptions, diplomatic meetings and official lodging. The Bentley event took place in Fangfei Garden, one of the compound's event and banquet sections, where interior rooms open into ceremony and dining spaces.

How the space was used

Fangfei Garden housed the launch in a sequence of reception, ceremony and dining areas. Its reception area held Bentley craftsmanship displays, Suzhou embroidery and British woodwork demonstrations. Its stage area accommodated speeches, a dance-led car reveal and a Q&A with Jim Rogers. Its dining space hosted a state-banquet-style menu, a chef talk and a noodle-making performance.

Why it works here

The guesthouse's formal halls, protocol setting and banquet facilities suit a car launch that frames itself around Sino-British cultural exchange. Its compound separates reception, reveal and dining, allowing a controlled guest flow, while the official character of the address gives the presentation a diplomatic frame.